It must be nice to be a celebrity. This year’s Oscar attendees will receive $55,000 worth of luxury products. The coveted gift bag is a great way for brands to be put in front of powerful celebrities. Three Minnesota companies — AVIV 613 Vodka, Bee Free Honee and Max Martin — will have products in the swag bags given to 2014 Academy Award nominees.
AVIV 613 Vodka is a luxury vodka priced at $30 a bottle. The company is based in Minneapolis, but the vodka is produced in Israel. Anyone else hoping Jennifer Lawrence will get drunk with some Minnesota vodka? Because I definitely am.