Local hyperpop artist SYM1 will release a new video for her song “Right 1 4 Me” on April 4.
Released March 7, “Right 1 4 Me,” a collaboration with New York artist moistbreezy, is a fast-paced dance track full of spacey vocals and synthesizers with a hard-hitting beat and bassline straight out of a European rave. An homage to the mallrat culture of the late nineties and early aughts, the video was shot in the Southdale Center, one of the only places in the Twin Cities with a Dance Dance Revolution machine.
A vocalist, producer and performer SYM1 said her irreverent dance music comes from her fascination with internet culture and early online subcultures. She said hyperpop is a genre born out of message boards and chat rooms, blending dance and pop music with other genres like punk and rap.
“People have described my music as having a punk heart and a chronically online edge,” SYM1 said.
She said “Right 1 4 Me” was inspired by her love for Eurodance and her collaborator, moistbreezy.
Eurodance is a genre of dance music originating during the late ‘80s in European nightclubs, breaking through to American audiences with hits like “What is Love” by German-Trinidadian singer Haddaway, “Freed from Desire” by Italian singer Gala and “Sandstorm” by Finnish DJ Darude.
SYM1 said she discovered moistbreezy’s contemporary Eurodance music thanks to a recommendation from the Spotify algorithm. She reached out over social media and the two have been working together for almost five years.
The pair dance in a brightly-colored arcade in the upcoming music video, making the current-day Southdale Center look like the setting of a Eurodance video from the turn of the century.
On her first foray into Eurodance, SYM1 brings her internet popstar persona, effects-laden vocals and edgy synths onto a pumping house track straight out of a rhythm video game. The video for her new single drops April 4, and she expects to release new music later this spring.
Kevin Chavis
Apr 2, 2025 at 9:20 am
Super excited for another SYM1 video! Love her new sounds and collabs!